by writerpatkramer | May 8, 2019 | Business - Oriented
When news happens, that’s when I tell my clients to issue a news release (also known as a press release or media release) to properly share news about themselves, their firm, or their company. As a press release writer, publicist and all-around PR and branding...
by writerpatkramer | May 1, 2019 | Business - Oriented
“Ask the Experts” interview for Dash Talk X Radio, April 1, 2019. As a writer of branding content for over 30 years now, my rule of thumb is “don’t try to write content that reaches everyone.” In other words, don’t be too generic; you will end up watering...