by writerpatkramer | Apr 1, 2016 | Feature Story
On April 20 and May 18, 2016, I will be sharing my 30-year career journey as a news journalist, corporate/business copywriter and publicist with high school students at two, underserved Los Angeles high schools: Oscar de la Hoya High School in South L.A. and Animo...
by writerpatkramer | Feb 11, 2016 | Business - Oriented
In business, it’s always important to have a marketing plan. What is a marketing plan for, you ask? A marketing plan starts with honestly examining what you are currently doing to affirm and promote your business, and just as importantly, what you not doing or what is...
by writerpatkramer | Feb 10, 2016 | Feature Story
The History of Valentine’s Day and What It Has Come to Mean Today Valentine’s Day is a holiday that most people observe due to its popularity in our culture. But where did it begin and why do we set aside the date of February 14th each year for this observance? That...
by writerpatkramer | Feb 9, 2016 | Business - Oriented
A Success Story in Using Social Media A business attorney client called me last year to help her with her marketing efforts. After 30 years of successfully operating her law practice, she realized that she needed to become more ‘online savvy’ because others in her...
by writerpatkramer | Jan 25, 2016 | Uncategorized
I had an early morning planned – I had to meet three others in Ventura that morning at 7:30 which required a brutally early wake up call for the 65 mile drive. Knowing that I had to get up before the crack of dawn, I slept fitfully. I was awake and up at the time I...
by writerpatkramer | Dec 29, 2015 | Business - Oriented
As a writer, my job is to tell stories and I’ve told thousands of them over my 30+ year career. But one of the most memorable ones was that of Bobs Watson, a former Hollywood child actor -turned – minister, who I got to interview in 1997 for a feature...
by writerpatkramer | Dec 16, 2015 | Business - Oriented
As I review my year, I wish I had more time to work with clients and more money to give to the non-profits I support. The Holiday season, for me, is about giving back. If you are interested in participating in my give-back efforts, please read how we can do this...
by writerpatkramer | Dec 16, 2015 | Business - Oriented
On December 14, 2015, I was invited to speak to a class of high schoolers at the Alliance Susan & Eric Smidt Tech High School in Los Angeles on what it took for me to build my career as a writer. The students numbered about 20 and each had questions about my work,...
by writerpatkramer | Nov 25, 2015 | Business - Oriented
On Saturday, November 21, 2015, the Neighborhood Council Emergency Preparedness Alliance held its first event, “El Niño, Wet Weather Preparedness: We’re Ready … Are You?” City Councilmembers David Ryu and Paul Koretz sponsored the Emergency Preparedness event held at...
by writerpatkramer | Sep 7, 2015 | Business - Oriented
When I worked as a news editor for radio, I was in a position to help many companies promote their events by selected their press releases for the news. Over the last 25 years, I’ve worked on the other side of the table, writing press releases for my clients and...