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I Found a Way to Give Back

On April 20 and May 18, 2016, I will be sharing my 30-year career journey as a news journalist, corporate/business copywriter and publicist with high school students at two, underserved Los Angeles high schools: Oscar de la Hoya High School in South L.A. and Animo...

VALENTINE’S DAY: IT’S NOT JUST FOR COUPLES

The History of Valentine’s Day and What It Has Come to Mean Today  Valentine’s Day is a holiday that most people observe due to its popularity in our culture. But where did it begin and why do we set aside the date of February 14th each year for this observance?  That...

Do You Want to Be Visible or Invisible?

A Success Story in Using Social Media A business attorney client called me last year to help her with her marketing efforts. After 30 years of successfully operating her law practice, she realized that she needed to become more ‘online savvy’ because others in her...

A January Day in Ventura

I had an early morning planned – I had to meet three others in Ventura that morning at 7:30 which required a brutally early wake up call for the 65 mile drive. Knowing that I had to get up before the crack of dawn, I slept fitfully. I was awake and up at the time I...

Inspiring the Generation of Tomorrow

On December 14, 2015, I was invited to speak to a class of high schoolers at the Alliance Susan & Eric Smidt Tech High School in Los Angeles on what it took for me to build my career as a writer. The students numbered about 20 and each had questions about my work,...

The Power of Press Releases

When I worked as a news editor for radio, I was in a position to help many companies promote their events by selected their press releases for the news. Over the last 25 years, I’ve worked on the other side of the table, writing press releases for my clients and...