by writerpatkramer | Jun 24, 2016 | Business - Oriented
I’m frequently asked by those who have service and product-oriented businesses to provide some tips on how to make LinkedIn more effective as a marketing and promotional tool. As someone who’s reaped the rewards of LinkedIn on multiple occasions, I’m often seen as...
by writerpatkramer | Jun 14, 2016 | Business - Oriented
On Monday, June 13, 2016, Forbes announced that Microsoft would acquire LinkedIn for $26.2 billion. What does this mean to those who are currently using LinkedIn? It means a large infusion of financing which will undoubtedly lead to new and improved functionalities on...
by writerpatkramer | May 23, 2016 | Business - Oriented
On Wednesday, May 18th, I visited students at Animo Inglewood High School to give them a personal view of how I built my career as a journalist & corporate writer. The students were all high achievers, enrolled for extra credit to hear presentations by career...
by writerpatkramer | May 13, 2016 | Feature Story
In early May, I was carrying out my business as usual as a board member for my neighborhood council in Sunland-Tujunga (in the northeast San Fernando Valley) when a violent transient man, presumably off his meds, pushed me and began screaming obscenities at me after I...
by writerpatkramer | Apr 28, 2016 | Business - Oriented
Making its international debut in America, the multi-dimensional and hauntingly moving exhibit “Armenia: An Open Wound” opened its doors to the public at The Brand Library Art Galleries in Glendale on Saturday, April 16, 2016. Curated by the Museo Memoria y Tolerancia...
by writerpatkramer | Apr 5, 2016 | Feature Story
On Thursday, March 24, 2016, several of L.A.P.D.’s finest came to Sunland-Tujunga to address growing concerns about transient and drug crimes as well as drag racing and other issues. The event was sponsored by Sunland-Tujunga Neighborhood Council Safety Chairperson...
by writerpatkramer | Apr 1, 2016 | Feature Story
On April 20 and May 18, 2016, I will be sharing my 30-year career journey as a news journalist, corporate/business copywriter and publicist with high school students at two, underserved Los Angeles high schools: Oscar de la Hoya High School in South L.A. and Animo...
by writerpatkramer | Feb 11, 2016 | Business - Oriented
In business, it’s always important to have a marketing plan. What is a marketing plan for, you ask? A marketing plan starts with honestly examining what you are currently doing to affirm and promote your business, and just as importantly, what you not doing or what is...
by writerpatkramer | Feb 10, 2016 | Feature Story
The History of Valentine’s Day and What It Has Come to Mean Today Valentine’s Day is a holiday that most people observe due to its popularity in our culture. But where did it begin and why do we set aside the date of February 14th each year for this observance? That...
by writerpatkramer | Feb 9, 2016 | Business - Oriented
A Success Story in Using Social Media A business attorney client called me last year to help her with her marketing efforts. After 30 years of successfully operating her law practice, she realized that she needed to become more ‘online savvy’ because others in her...