by writerpatkramer | Sep 17, 2019 | Feature Story
In 1993 I was asked by a well-known Los Angeles publicist to contribute my expertise as a news journalist for publicists attending an industry event held at UCLA. It was my first public speaking event and I was nervous but I knew my topic area very well, having served...
by writerpatkramer | May 8, 2019 | Business - Oriented
When news happens, that’s when I tell my clients to issue a news release (also known as a press release or media release) to properly share news about themselves, their firm, or their company. As a press release writer, publicist and all-around PR and branding...
by writerpatkramer | Apr 6, 2017 | Business - Oriented
This morning I attended an interesting presentation by Eloqui, which is a consultancy that helps business people improve their speaking presentations. As part of a group of 30 or so business people, I was asked to recall from my background anything that could have...
by writerpatkramer | Dec 20, 2016 | Business - Oriented
Typically, the “holiday season” is a slow time for my business. Most business people are focused on spending time with their families and are not yet thinking about their marketing or publicity plans for the New Year. I respect my clients’ need for time off and I...